A few weeks ago my colleague Scott Kirsner (who writes the Innovation Economy blog at Boston.com) asked me if I would be willing to lead a session at the upcoming Momentum Summit at MIT on June 23rd. After a few email exchanges, we developed a topic: "Start-up Deals that build Momentum."
I'm honored to be included with such a distinguished group of speakers which includes Paul Sagan (Akamai), Gail Goodman (Constant Contact), and Steve Kaufer (TripAdvisor). The lunch sessions (which include my discussion) has a dynamite list of topics:
- Mike Feinstein, VP of Sales & Marketing / Digital Lumens: "Scaling Up the Sales Effort: Liars, Damn Liars, and Salespeople"
- Jana Eggers, CEO / Spreadshirt: "Strategy: When to Stick With It, When to Change It, How to Communicate It"
- Matt Douglas, CEO / MyPunchbowl: "Start-Up Deals That Build Momentum"
- Peter Levine, General Manager of the Datacenter and the Cloud Division / Citrix: "Setting the Right Goals, and Managing to Achieve Them"
- Michael Grandinetti, Serial Entrepreneur & Sloan School lecturer: "Global Expansion"
- Antonio Rodriguez, General Partner / Matrix Partners: "Finding VC Funding and Using It Wisely"
- Mark Roberge, VP of Sales / HubSpot: "Generating Leads & Sales Through Inbound Marketing"
- James Reinhart, Founder and Chief KnitWit / thredUP: "Revving the Customer Acquisition Engine"
- Sean Lindsay, CTO / Viximo: "Creating a Great Early-Stage Technical Team"
- Eric Enge, Founder / Stone Temple Consulting: "Secrets of Getting New Customers from Search Engines"
- David Cancel, CEO / Performable: "What You Need to Know About A/B Testing"
If you haven't registered for this event yet, you can still get the standard rate (only $115 for the day). Given the list of sessions and speakers, it will definitely be worth your while to attend the Momentum Summit.